Why Buy at Auction

Variety: We are the largest seafood market in the southern hemisphere, offering more than 100 different species on any one day.

Quality Assurance: All the seafood we sell is backed by best practice food safety and HACCP Quality Assurance, to make sure you get the best, every day.

Sustainability: Our sustainability principles and strict traceability guidelines means you can be sure that all product we trade has been sourced responsibly.

Efficiency: Our famous Dutch auction and three trading clocks allow us to sell over 1,000 crates an hour, so you can get back to business quickly.

Extra Perks: Loading facilities, contract filleters, and remote bidding make everything simple and speedy.

How to Become a Buyer

Get in touch with our Customer Service Team on 02 9004 1100 or at service@sydneyfishmarket.com.au.

From there, we’ll send you a kit with an application form, check your credit status, and make sure you can provide a cash or bank guarantee. 

Once you send us your application, our Customer Service Team will review it and contact you with an update.

Don't want to register? We can also put you in touch with a registered buyer who may be willing to purchase seafood on your behalf. Just give us a call!

Prefer to Trade Online?

Our landmark online trading platform connects buyers and suppliers of quality seafood, with a fast, intuitive, and user-friendly platform. Transform the way you trade seafood with SFMblue.